# Wordtracker

> Wordtracker is a market research tool. It uses SEO & keyword search principles to better understand brand strategies. This enables its users to analyse the successful campaigns out there. Let’s take a look at what Wordtracker can do for your business…

- URL: https://cloudfindr.co/app/wordtracker
- Website: https://cloudfindr.co/software/wordtracker/
- Categories: Marketing & Advertising Software, SEO Software
- Rating: n/a/5 from 0 reviews

## About
Wordtracker is a market research tool. It uses SEO & keyword search principles to better understand brand strategies. This enables its users to analyse the successful campaigns out there. Let’s take a look at what Wordtracker can do for your business:
•	Using AI to sift through and find ‘actual’ (not banded or grouped words/phrases), true input search criteria yielding winning results can be easily sourced
•	SEO competition metrics & search trend analytics to dissect the results. Niche explorer, inspect tools & customised reports to evaluate current trends in depth.
•	Not just Google focussed but YouTube & major e-commerce site agnostic to find the real methods of wide coverage & avoid negative keywords too
•	Live chat based customer support, in case of any queries or issues
Now, let’s take a look at what flaws have been identified & areas of improvement:
•	Users state that certain phrases which are less popular compared to others (but still statistically significant) appear to be ignored or slip through the nets
•	It’s comparatively a little pricey when considering other rival offerings
•	Wordtracker isn’t very sensitive or specific with its yielded results, especially when referring to call to action or purchasing goods or subscribing to a service
Hence, whilst wordtracker provides intelligence as to potential marketing keyword markups and their associated significance, it does suffer from a lack of focussed analysis to filter the relevant information. Nevertheless, it does serve to enlighten & educate users about some of the methods that could be deployed to evoke interest, drive engagement & revenue for your next business venture.

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