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Metadata.io logo

Metadata Pricing, Alternatives, Features & Reviews

3/5 10 reviews

Marketing & Advertising Software, Account Based Advertising Software

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  • Overview
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  • Pricing
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Metadata Overview

Metadata equips your business with the finest marketing tools to drive your revenue streams upward & achieve a higher ROI. Scaled & optimised pipelines help promote monetisation of your products or services. Pioneering an autonomous demand generation platform for B2B, designed by marketers themselves, this is the real deal. The result? Metadata’s AI powered machine learning engine automates mundane clerical, yet imperative daily tasks. Following their simple methodology, you can achieve visible results quickly:

• Identify & target the ideal candidates to specifically target plus how to build lists
• Experiment & engage: manage time & resources efficiently to budget in a timely manner. Configure variables accordingly & set repetitive tasks as per schedule
• Acquire & activate: apply a link leads with revenue model to qualify & materialise successful follow up outcomes for your sales team.
• Being scale agnostic, this solution caters for businesses of various sizes
• Integrate targeting with fidelity data from LinkedIn
• Experiment with link testing quickly & effectively: see what type of campaign works best across omnichannel advertising audiences
• Automated lead enhancement by deploying MetaMatch
• AI optimisation of campaigns linked to targets
• Outcome based reporting to yield intelligible data
• Integrations with CRM, marketing automation & 3rd party sales apps cum tools
• Dual funnels enable accounting as well as demand generation simultaneously
• Lead forms, interest promoted email outreach & budget metrics unify sales with revenue streams plus ROI
• Match rate boosters with demographic & profile databases

Whilst this appears to be an overwhelmingly positive list, there are some issues when using Metadata. Firstly, the interface lacks some ergonomics & is subsequently complex to operate. Hence, creating or organising campaigns can become a challenge. Audience bases can lack specificity, whilst certain more advanced features such a logic based segmentation are omitted. Nevertheless, if you’re willing to bear with a platform which suffers from some arguable perplexing elements, this may just be for you. With its rich host of services & powerful tools, Metadata is here to perform.

Metadata Plans & Pricing in 2025

Available on: Subscription
  • Starting Price: $1500.00/month

  • Pricing Module:
    Plans are based on quarterly subscriptions:

    Basic
    - Monthly Platform Cost - $1500
    - Onboarding - $1500
    - Ad Spend Limit - $7500

    Growth
    - Monthly Platform Cost - $3500
    - Onboarding - $1500
    - Ad Spend Limit - $20,000

    Premium
    - Monthly Platform Cost - $7500
    - Onboarding - $1500
    - Ad Spend Limit - $50,000

Metadata Reviews

3/5

Overall rating
Excellent
3
Very good
1
Average
5
Poor
0
Terrible
0

Value for money

3

Features

3

Ease of use

3

Customer support

3

Likelihood to Recommend

3/10

Lana

Rating breakdown

Value for money

Features

Ease of use

Customer support

Likelihood to Recommend

3/10

Metadata: Room for Improvement

I recently tried using Metadata for a project and was disappointed with the results. The interface was clunky and difficult to navigate, and the features were limited. I found myself having to manually input data that I would have expected the software to be able to automatically detect. Additionally, the customer service was not very helpful when I contacted them for assistance. Overall, I would rate Metadata 3/5.

Pro

User-friendly interface

Cons

Limited features, poor customer service


Tara

Rating breakdown

Value for money

Features

Ease of use

Customer support

Likelihood to Recommend

3/10

Metadata - Disappointing Experience

Metadata is a great tool in theory, but it's lacking in practice. It's slow and unreliable, and the search feature is inadequate. I'm very disappointed with it.

Pro

None

Cons

Slow, unreliable, inadequate search feature


Arya

Rating breakdown

Value for money

Features

Ease of use

Customer support

Likelihood to Recommend

5/10

Excellent Metadata Tool

Metadata is an excellent tool for organizing and managing data. It helps to quickly find and retrieve information as it is stored in a structured format. The user interface is intuitive and easy to use, making it suitable for both novice and experienced users. I especially like the ability to create custom tags and assign them to specific items. This is a great way to organize data and make it easier to search and find. The search engine is also powerful, allowing me to quickly locate items with the right keywords. Overall, Metadata is an excellent tool for data management and organization.

Pro

Intuitive UI, Custom tags, Powerful search engine

Cons

None


Molly

Rating breakdown

Value for money

Features

Ease of use

Customer support

Likelihood to Recommend

4/10

Metadata - A Powerful Tool

Metadata is an incredibly powerful tool for organizing and managing data. It provides an efficient way to search and sort data, making it easier to find the information you need. It also makes data more secure, as it can be used to control access to sensitive data. The pros of using metadata are that it is easy to use, saves time, and is secure. The cons are that it can be difficult to set up and maintain. Overall, I give Metadata a rating of 4 out of 5.

Pro

Easy to use, saves time, secure

Cons

Difficult to set up and maintain


Liam

Rating breakdown

Value for money

Features

Ease of use

Customer support

Likelihood to Recommend

3/10

Metadata, Not Up to Expectations

Metadata lacks essential features and fails to deliver expected results. Too complicated to use.

Pro

None

Cons

Lacks features, Too complicated


Tia

Rating breakdown

Value for money

Features

Ease of use

Customer support

Likelihood to Recommend

3/10

Disappointing Metadata

Metadata is difficult to use and lacks features like customizable templates. I found it hard to keep track of data and it was very time consuming.

Pro

None

Cons

Difficult to use, lacks features


Jalen

Rating breakdown

Value for money

Features

Ease of use

Customer support

Likelihood to Recommend

5/10

Impressive Metadata Tool

Metadata is an incredibly useful tool for organizing and tracking data. It makes it easy to search for specific information quickly. The interface is intuitive and user-friendly, making it easy to get started. I highly recommend it!

Pro

Intuitive interface, easy to use, great for organizing data

Cons

None so far!


Ava

Rating breakdown

Value for money

Features

Ease of use

Customer support

Likelihood to Recommend

3/10

Disappointing Metadata Experience

I recently used Metadata for a project and was extremely disappointed. It's user interface is very confusing and it's not very intuitive. I found it difficult to navigate between the different sections. I also had trouble finding specific information that I needed. It's search capabilities are also quite limited. Additionally, I found the customer service to be unhelpful and unresponsive. Overall, I would not recommend Metadata to anyone.

Pro

None

Cons

Confusing user interface, limited search capabilities, unhelpful customer service


Anja

Rating breakdown

Value for money

Features

Ease of use

Customer support

Likelihood to Recommend

5/10

Excellent Metadata Tool

Metadata is an excellent tool for quickly organizing and finding digital content. It's easy to use and makes tagging content a breeze. It's also great for quickly finding related content. I particularly appreciate the ability to add custom fields, which makes it even easier to find what I'm looking for. Highly recommended!

Pro

Easy to use, Customizable fields, Quickly finds related content

Cons

None



Rating breakdown

Value for money

Features

Ease of use

Customer support

Likelihood to Recommend

/10

Pro

Cons

Frequently Asked Questions

What is Metadata?

Metadata is an automated demand generation platform for businesses. It is a scalable marketing and sales tool that helps you engage your target audience, scale your pipelines and drive revenue.

What is Metadata used for?

Metadata can be used for your B2B or B2C products and in numerous ways to organise, find the right contacts, develop a following or get more followers. From LinkedIn to Twitter, Facebook with custom widgets.

Is Metadata free to use?

No, but Plans are based on quarterly subscriptions: Basic - Monthly Platform Cost - $1500 - Onboarding - $1500 - Ad Spend Limit - $7500 Growth - Monthly Platform Cost - $3500 - Onboarding - $1500 - Ad Spend Limit - $20,000 Premium - Monthly Platform Cost - $7500 - Onboarding - $1500 - Ad Spend Limit - $50,000

Who should use Metadata?

If you are a B2B company and you spend at least $4,000 per month on paid social media, then you're eligible for our free social media audit. Our team will look at your current social media strategy and help you figure out where you're missing opportunities to grow your business.

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